Nerve Dating is a dating website. The concept is to use conversations as a way to get to know people rather than algorithms or essays. It is clearly using humor to try to connect people. The app is in the beta phase and only available in a few cities at present.Show more screenshots »
The site launched in December 2011 and is showing steady growth in unique visitors. After 8 years as president of The Onion, a site known for its satirical take on the news, Sean Mills became CEO of Nerve - an online, broad appeal, sex magazine. Nerve Dating is an extension of the Nerve brand. This is not to say that the dating site is overtly sexual in nature or in any way supports inappropriate content on the site. Mills simply felt that online dating was a natural offshoot for Nerve. I currently has over 10,000 users.
There is no data on how successfully any of the users have utilized the app to actually make dates and find people that they are compatible with.
The site touts itself as the "first dating site for humans", differentiating itself by not asking users to write out descriptions and submit to an algorithm system for finding dates. It uses conversation rather than essays or videos to soften new interactions. Humor is a definite ice-breaker on the site.
The red/gray/black/white theme is striking, yet somehow manages to look dated. Once registered, the user is directed to a page for creating a profile. A notice that users are invisible to others until they upload a photo is prominent.
After easily uploading a photo, users are directed to fill out a "mini bio" and choose to share information about their education, beliefs, feelings, etc. via dropdown menus. More data is gathered through a "Q&A", including what kinds of things the user would do with a friend visiting from out of town, two truths and lie, what would the user do with a found bag of money, etc. Other areas of information include sharing what the user did the previous night and opinions about hot topics such as pop culture and relationships.
Each area of the "Last Night" section is prompted by a drop down menu or optional fill-in-blanks. "Opinions" are separated into categories: Random, Movies, Music, TV, Reading, and Sex and Dating. Once a topic is chosen, a multiple choice question is offered as well as an area for elaboration. Users may click on other users to reveal their answers. Each question prompts a new one. Users can choose to skip a question as well.
After going through as many questions and topics as they want, a user can send a message to any of the other users they have seen or "favorite" them from any of the areas.
The search function reveals photos of people in the previously stated gender/age category. Clicking on the photo opens their full profile and allows the user to send a message or to "notice" them, which tells them that you've noticed them. This seems akin to poking someone on Facebook with a little more meaning.
The help page offers articles about getting started, messaging, searching, and more. The site is very easy to use and obviously more fun than other dating sites.
Users are first asked to indicate their gender and what gender partner they are seeking. They are also asked to provide a generic age range of interest to them.During review, the entered zip code yielded the result: Nerve Dating is not yet available in your city. An invitation to pre-register for two free weeks once launched was offered.
A list of available cities was provided and another zip code was provided for review. This led to a page requesting birthdate, email address, username, and password.
At present, there is no pricing information as the site is in the beta phase. For now, it is offered free of charge.
People looking for relationships who are sick of traditional dating sites will likely find themselves attracted to the uniqueness of Nerve Dating. If they have an open mind and a sense of humor, they may at least encounter some interesting people and engage in entertaining conversations. Whether this leads to actual relationships is unknown.